We are Opal Axis.
The flex that fits your needs.
A scalable, tech-focused, boutique healthcare marketing agency built to fit small to mid-sized pharma companies as an AOR or project-to-project partner.
Network agencies have bulked up so much they can’t bend.
Weird flex, but okay.
Our flex is in our flexibility*
Our...
- white-glove-wearing
- red-carpet-rolling
- award-winning
- tech-innovating
- industry- and creative-leading
...people have decades of experience stretching and flexing their way through this complex business as strategy, creative, training, and market access innovators.
Our no jerks policy.
With us, you get blockbuster impact without the blockbuster spend
We bring expansive, integrated, billion-dollar experience to every budget and every audience—including HCPS, patients, and payers.
Areas of focus:
AOR Partnership
Training
Market Access
Medical Affairs
With expertise in:
- Complete lifecycle promotion
- Diverse Therapeutic areas
- Big and small Pharma challenges
- rare disease
- Billing and Coding
Collectively, our team members have worked with the top 20 pharma companies
We've worked for those big agency networks and have won all the flashy awards. We've also worked with biotech start-ups, independent agencies, and spent countless hours creating work that was never meant for a trophy case.
By staying up-to-date on today's tech and creating the advancements for tomorrow—paired with dedication and flexibility—we can remain consistent across clients big and small. With a team to balance the needs and knowledge you're looking for.
Sorry, just over here flexing
Collectively, our team members have a pretty full trophy case.
Here are a few of our favorites.
Tips for staying nimble from our leadership team
- 15+ years of proven expertise guiding pharmaceutical and biotech companies through complex market access, pricing, and contracting challenges, with a track record of helping clients accelerate adoption and expand patient access.
- Seasoned leadership driving integrated agency and consulting engagements, blending brand strategy, omnichannel marketing, and payer insights to deliver measurable commercial impact.
“I meditate every morning to keep my mind flexing.”
- Award-collecting creative lead with 25 years experience—mostly in those big networks.
- Vast therapeutic experience with a soft spot for rare disease and dissecting every MOA she can find.
“As a former competitive gymnast, I like to turn myself on my head for a new POV.”
- 20+ years experience creating and leading devoted, high-performing teams in and out of the healthcare space.
- Client-mind-reading extraordinaire is always 2 steps ahead on strategy, finances, and lunch.
“I lift weights to stay ready for review meetings.”
How can we flex for you?
We do all those things you’d expect from a best-in-class, integrated, full-service healthcare agency staffed exclusively with seasoned professionals, but we do it to a size and scale that fits your needs. From prelaunch to sunset and training to market access pricing, we have done it all.
Plus, we have a few more things up our technical sleeve you can’t find anywhere else.
Our proprietary HealthRoute data platform is engineered for script lift. Designed to identify and rank physicians working with underserved populations, Healthroute transforms fragmented data into actionable insights, creating a roadmap to where and how to activate resources that can reach the underserved, underrepresented, undiscovered, and rare populations that need treatment now. We developed this tool first, because it’s the right thing to do, and second, it helps our clients expand in a highly competitive market.
Omnility is a first-in-class omnichannel platform that delivers smarter, faster, and more affordable marketing output. Omnility helps pharma teams reach the right healthcare providers and patients at the right time with AI-driven insights and seamless omnichannel execution. Through a strategic partnership, we make it easy to map patient journeys, optimize every touchpoint, and measure what really works. The result? Faster adoption, improved outcomes, and a marketing strategy that delivers real value at a fraction of the cost of traditional agencies.
A model of flexible ingenuity
We flex smarter and harder
We don’t replace expertise with automation—we use secure, streamlined processes and technologies to eliminate redundancies and free up our people to focus their time and mind power on making your brand successful.
Retainer billing model
We are leading the way…away from traditional billing models to offer a new level of flexibility and predictability for the smaller to mid-sized client through a range of retainer models.
Simple to Buy – predictable annual/monthly spend
Fair to Work With – a built-in 10% buffer covers small overages without renegotiation
Scalable – retainers expand as needs grow, from a single workstream to full-service coverage
Differentiated – no legacy agency offers this blend of subscription + buffer + integrated workstreams